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Recruitment Is Marketing: Why Hiring Needs a Brand Strategy

Recruitment today mirrors marketing. A clear employer brand, authentic storytelling, and consistent messaging attract and retain top talent. Treat hiring as brand-building to create ...
Nov 13

How to Write Job Descriptions That Attract, Not Repel

Writing effective job descriptions requires balance—clarity, authenticity, and tone. When crafted with care, they attract skilled candidates, reflect company culture, and encourage meaningful applications ...
Nov 13

Recruitment Is Marketing: Why Hiring Needs a Brand Strategy

Recruitment today mirrors marketing. A clear employer brand, authentic storytelling, and consistent messaging attract and retain top talent. Treat hiring as brand-building to create ...
Nov 13

Building a Magnetic Employer Brand: Tips That Truly Work

A strong employer brand attracts and retains talent, reduces costs, and creates a positive culture. Built on values, authenticity, and continuous listening, it shapes how ...
Aug 19

More Than a Logo: How Purposeful Stories Shape Employer Brands

A strong employer brand isn’t built in job ads or career pages. It’s built in stories. Stories that employees believe. Stories that candidates ...
Jul 04

Social Recruiting 2.0: Leveraging Instagram & Facebook for Hiring

Instagram and Facebook are no longer just for likes, shares, and memes. They are being tapped for hiring. With new tools, evolving habits, and a ...
Jun 04

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