AI in HR: Friend or Foe ?

▴ AI in HR
AI in HR is like the neighborhood chaiwala, it can serve efficiency, consistency and speed. But it cannot replace the dukaan owner who knows you take less sugar after a breakup.

Priya, a marketing professional from Indore, applied for her dream job at a Bengaluru startup. Instead of a human, an AI scanned her resume. It flagged her 2 year career gap (she had cared for her ailing father) as a risk factor and rejected her. But Priya did not give up. She tweaked her resume, adding keywords like multitasking and caregiving resilience and reapplied. The same AI shortlisted her. Across India, HR teams are grappling with this duality, can AI be a fair partner or a hidden adversary ? Let us unravel this byte by byte.

 

Rush hour savior:

Resume screening: TCS processes over 2 million applications yearly. Their AI tool Ignio, filters candidates in 10 seconds, a task that took humans 2 weeks. 

Bias check: Tech Mahindra’s AI flags gendered phrases like aggressive sales guy in job descriptions, nudging recruiters toward neutral terms. 

Attendance & payroll: Startups like Zoho use facial recognition for attendance, cutting buddy punching (where friends clock in for absentees) by 90%. 

Our HR team finally breathes, says a Mumbai startup manager. AI handles grunt work, so we focus on culture building.

 

The dark side:

Language barriers: An AI tool rejected a Malayalam speaking candidate because his video interview lacked English fluency, despite the job needing Tamil/Malayalam skills. 

Caste & region bias: An IIT study found AI models favored urban sounding names (Aryan, Myra) over rural ones (Dhanush, Poonam). 

Emotional blindness: A Gurgaon employee grieving his mother’s death received an automated email: Your leave balance is exhausted. Resign if unfit. 

 

AI lacks dil ki sunna (listening with heart), argues a Chennai HR veteran. It is a calculator, not a counselor.

 

Case study:

In 2022, Flipkart’s AI predicted hiring needs for the Diwali rush. It did not account for a sudden train strike in Bihar, stranding 30% of their temporary workers. Panicked managers scrambled to hire locally.

 

Lessons learned: 

  1. AI + Human oversight: Flipkart now pairs AI forecasts with regional manager’s ground insights.
  2. Localized data: The AI was retrained with variables like weather, transport strikes and festivals.
  3. Feedback loops: Drivers and warehouse staff can flag AI errors via WhatsApp, a feature used 5,000+ times monthly.

 

Indian workforce:

Resume hacks: Delivery partners add keywords like hyperlocal logistics expert to bypass AI filters for better paying roles.

AI cheat sheets: WhatsApp groups share tips like Use problem solving 3x in your resume for Swiggy’s algorithm.

Virtual Interviews: Candidates in Nagpur use AI tools like HireVue to practice, then mock the same system in real interviews.

It is an arms race, laughs a Pune freelancer. We break their AI; they build better ones.

 

Empathy experiment:

Tata’s mental health bot: Tata assist uses AI to screen for burnout via chat (e.g. How often do you feel ghabrahat (anxiety) but routes critical cases to human counselors. 

Tech Mahindra’s happy index: AI scans slack for words like stress or thanks, alerting managers to check on teams.

Axis bank’s AI: Recruiters can conduct interviews in Hindi, Tamil or Telugu, with AI translating responses for pan India panels.

 

Legal minefield:

DPDP act (2023): Requires companies to disclose if AI is used in hiring. Candidates can demand human reviews. 

Bias audits: Karnataka’s draft policy mandates annual AI fairness checks for firms with 200+ staff.

Worker rights: Rajasthan’s new bill proposes banning AI from firing workers without human approval.

 

Yet, enforcement is patchy. A Noida techie shares: The AI rejected me for culture fit. No one could explain what that meant.

The future:

Upskilling bots: Infosy’s Lex curates personalized courses for employees. Lex suggested I learn Tally after noting I handle invoices, says a Kochi accountant.

AI mentors: Wipro’s ChatCareer guides new hires on everything from tax filings to office etiquette.

Conflict mediators: Tech startups are testing AI tools that analyze team conflicts via email tone and suggest resolutions. 

But as an HR head in Hyderabad warns: AI cannot replicate my 3 AM calls with a suicidal employee. Some things need a human touch.

 

The verdict:

AI in HR is like the neighborhood chaiwala, it can serve efficiency, consistency and speed. But it cannot replace the dukaan owner who knows you take less sugar after a breakup. The key is balance: Let AI handle the how, while humans focus on the who and why. 

For every Priya battling resume bots, there is an AI helping a farmer’s daughter land her first job. The future is not about choosing sides, it is about teaching AI the hum in human. 

So, the next time a bot screens your resume, remember: You are not just a data point. You are a story waiting to be heard, preferably over chai.

Tags : #HiringWithAI #TechInHR #EthicalAI #BeyondTheResume #WorkplaceRights #EmpathyInTech #hrsays

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